Friday, 22 October 2021: Malaysia External Trade Development Corporation (MATRADE), Malaysia’s National Trade Promotion Agency is spearheading a Virtual Export Acceleration Mission (EAM) to Thailand from 26 to 28 October 2021. The objective of the programme is to provide a networking platform as well as to build a business partnership between Malaysian and Thai business community.

The Export Acceleration Mission (EAM) is initiated by MATRADE in order to link Malaysian companies with foreign partners as well as encourage them to explore trade opportunities aboard.

A total of ten (10) Malaysian companies under MATRADE from sectors such as food & beverage, healthcare, skincare and IT business solutions will be participating in the mission which aims to boost exports of Malaysian products and services in Thailand.

During the mission, MATRADE through its Bangkok office will be coordinating virtual business meetings with leading importers and buyers. Complementing this, programmes that have been arranged for the Malaysian companies include briefing on export opportunities in Thailand by MATRADE Trade Commissioner in Bangkok and relevant authorities. Among programmes planned during the mission includes, virtual business meetings, briefing on Doing Business in Thailand and Rules & Regulations as well as How to register product in Thailand.

According to Mr. Norman Dzulkarnain Nasri, MATRADE’s Trade Commissioner, Thailand is the 8th largest trading partner for Malaysia. In 2020, the total trade between Malaysia and Thailand amounted USD19 billion with the top trading products were Electrical & electronic product, Chemicals & chemical product, Transport equipment, Crude petroleum and Machinery, equipment & parts.

He also added that Malaysia and Thailand can complement each other in terms of its trade engagements especially on border trade and trade agreements. Potential products that Malaysian company can explore in Thailand are Fast Moving Consumer Goods (FMCG), Halal, Processed Food, Healthy Products, Ready-to-eat Food, Medical Products, Medical related products, Pharmaceutical, Lifestyle Products, Electronic Components, Automotive Parts and many others.

In this regard, The Embassy of Malaysia in Bangkok encourages Thai and Malaysian companies to leverage on MATRADE’s office here. Thai business community kindly contact MATRADE Bangkok to get more info about the programme or any other enquiries pertaining to Malaysian products and services.

Issued by Malaysia External Trade Development Corporation (MATRADE)

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About Malaysia External Trade Development Corporation (MATRADE)

MATRADE’s mission to promote Malaysian export has enabled many local companies to carve new frontiers in global markets. Today as we continue to put the spotlight on capable Malaysian companies on the international stage, we are helping make the phrase ‘Made-In-Malaysia’ synonymous with excellence, reliability, and trustworthiness. MATRADE has 46 overseas network that supports its HQ, located at Menara MATRADE, Jalan Sultan Haji Ahmad Shah, Kuala Lumpur, Malaysia. Its functions are:

  • To promote, assist and develop Malaysia’s external trade with particular emphasis on the export of manufactured and semi-manufactured products and services;
  • To formulate and implement export marketing strategies and trade promotion activities to promote Malaysia’s export;
  • To undertake commercial intelligence and market research and create a comprehensive database of information for the improvement and development of Malaysia’s trade;
  • To organise training programmes to improve the international marketing skills of Malaysian exporters;
  • To enhance and protect Malaysia’s international trade investment abroad; and
  • To promote, facilitate and assist in the services areas related to trade.


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